A little while ago we asked you how you use your HTC phone to stay connected. While this wasn’t a scientific poll, we still think it paints an interesting picture of evolving behavior. It also underscores the thinking we applied to the HTC One‘s design, and particularly the reasons why we created the new HTC BlinkFeed experience.
On average, how often do you check your phone each day?
The first thing that jumped out at us was how much people relied on their phones throughout the day. A whopping 63 percent of you said you pull out your phone and check it every 20 minutes or less. A full 20 percent check every 5 minutes, or are basically constantly checking.
When you check your phone, how long are you reviewing information?
Moreover, it looks like most of you are using your phones to make sure you stay on top of things throughout the day. Some 36 percent said that when you check your phone, it’s typically for just 60 seconds or less. That suggests you are mostly doing things like tapping in for just a moment to see what is going on with your friends, to send a quick text message, or maybe to snap a quick photo.
However, a solid 33 percent said your check-ins last for two minutes or more. That might indicate how some people are using their phones to read full news articles, deal with a lot of work emails, or check a lot of different apps in one go.
What information or apps are you checking?
The last thing that struck us was how many of you rely on your social networks for news. Facebook was by far the most popular way for you to stay on top of what’s happening out there, with 38 percent of you naming the social network as your top news source. Only about one-fifth – less than 22 percent — said you relied on apps tied to specific new outlets.
Ford Davidson, HTC’s Director of Product Strategy, said the results support the reasons why HTC created BlinkFeed in the first place.
“People really are constantly checking their phones, they are consuming content in bite-sized chunks, and they care deeply about what their friends and social circles are talking about.”
What stands out to you? Any surprises?